Visual identity, web design, WordPress development

High Peak Station is a 4,000 hectare high country farm, located 1.5 hours from Christchurch, New Zealand.

Family owned, High Peak’s operations are diversified across various high-end tourism ventures, health products, agricultural products and corporate events.

Looking to unify all of the sub-brands under the main umbrellar brand, while affording each sub-brand with a level of independence, we created the below.

Drawing on the unique colours of the area through its changing seasons, we created a colour pallet to guide future applications of the brand’s identity.

With a stencil font selection for titles, which matches the main font.

We designed various applications to demonstrate how the branding may be applied.

And a website which is scalable, and can be rolled out to the other sub-brands of the business which makes for a cost-effective, easy to manage solution for a company with multiple business’ under the main banner.

Visit the High Peak Station website here.