Building One Of Australia's Most Accessible Websites: A WCAG Success Story

Working alongside the Australian Network on Disability, this project exemplifies why accessible web design isn’t just good practice – it’s smart business strategy.

The Challenge: Creating True Digital Inclusion for All Users

Most websites accidentally exclude millions of potential users who face barriers related to vision, hearing, or learning differences. Our brief was clear: create a digital experience that genuinely serves everyone, not just those without disabilities.

Launched in November 2021, this project required meticulous attention to WCAG 2.1 accessibility standards while maintaining excellent user experience for all visitors.

Our Approach: WCAG 2.1 Compliance That Actually Works

True accessibility goes beyond checking compliance boxes. We built a website that people with disabilities can actually navigate, understand, and engage with effectively. Every design decision considered multiple user needs – from screen reader compatibility to cognitive load management.

Working with third-party accessibility consultants ensured our technical implementation matched real-world user needs, creating genuinely inclusive digital experiences.

Beyond Compliance: Accessibility as Competitive Advantage

The business case for accessible web design has never been stronger. People with disabilities represent a significant portion of the workforce and consumer market – yet most websites remain effectively closed to them.

Recent labor shortages have highlighted what forward-thinking employers already know: people with disabilities bring valuable skills, perspectives, and dedication to challenging roles across all sectors.

Results: Opening Digital Doors for Thousands of Australians

This accessible website doesn’t just meet legal requirements – it opens genuine opportunities. For job seekers, it provides barrier-free access to employment resources. For employers, it connects them with an underutilised talent pool of capable, motivated professionals.

The project demonstrates that accessible design benefits everyone: clearer navigation, better mobile experiences, and improved SEO performance alongside genuine inclusion.

View the Australian Network on Disability website here